HarvardRG_142013     Sales and Marketing
what it is    

Sales and Marketing

HRG eliminates the guesswork from sales and marketing initiatives by adding value at each stage of the product life cycle through detailed investigation of market opportunities, sales channels, and the competitive landscape.  

HRG reviews and tunes beta testing program plans for maximum external announcement impact while working with your marketing team on the design of creative, high impact product launch plans and collateral such as presentations, white papers, and sales training materials. We work with you to most clearly identify and define your company's key strengths and unique competitive advantage in order to ensure your sales force is selling with maximum effectiveness. 


HRG is available when you need us on a fixed cost basis to provide before and after launch consulting services and measurements that clearly identify changes in market awareness and brand perception.


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